Articles about marketing


Why People Really Quit Their Jobs

Last updated: 01/12/2018

People don’t quit a job, the saying goes — they quit a boss. But that’s not what Facebook found in a recent engagement survey. When the company wanted to keep people and the

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6 Ways to Motivate Your Sales Team

Last updated: 12/10/2017

Sales managers will go to the extreme to motivate their teams. They pull out all the stops - huge kickoff meetings, trips to exotic locations, giant commissions. But big and flashy

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4 Areas of Your Content Strategy That Need More Consistency

Last updated: 10/30/2017

Sometimes, unpredictability is exciting, like when someone pays it forward with a random act of kindness or you get a bonus check "just because." Generally, though, it's jarring at

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The Post Office on swapping tactics for strategic transformation - Marketing Week

Last updated: 10/17/2017

Over the past 10 months the Post Office has embarked on a radical transformation project that has seen the marketing team evolve from a tactical, product-led function to being stra

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Snapchat is building a secluded R&D lab in Lehi, Utah

Last updated: 10/11/2017

It’s hard to build something secret in LA or SF without anyone finding out. So Snap Inc. is building a new R&D office in the remote location of Lehi, Utah — 30 miles south of S

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Cyber threats, Co-op Bank, 5G mobile - Everything that matters this morning

Last updated: 08/22/2017

Among the UK’s 350 biggest companies, 10% of boards have no plans in place to respond to cyber attacks, while just 6% say their business is completely ready for the new data laws

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Keith Weed: We must join forces to banish gender stereotypes

Last updated: 08/22/2017

The Cannes Lions Festival of Creativity in June marked the first meeting of the Unstereotype Alliance, co-convened by UN Women and ourselves at Unilever. It was a remarkable gathe

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The 10-Point Conversation to Have with People Who Attended Your Presentation

Last updated: 08/10/2017

Related:  Turn Lost Presentation Leads Into Closed Sales When you add this process, you are, with those not buying at your presentation, using that fact and the presentation as a

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The retail apocalypse is heading straight for Kroger, Whole Foods, and Aldi

Last updated: 08/06/2017

Department stores and many mall-based retailers are closing thousands of stores after years of over-expansion. Now the grocery industry appears to be heading toward a similar fate.

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7 Ways Outstanding Leaders Do Things Differently

Last updated: 08/05/2017

It may feel as though we're in a crisis of leadership, but if you stop to look around it's not hard to find examples of CEOs, middle managers, elected officials, public servants, n

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