Articles about digital marketing


Microsoft, Adobe Partner to Boost Analytics, Cloud Hosting

Last updated: 09/18/2018

LAS VEGAS — Adobe's technology partnership with Microsoft will help businesses connect with customers in richer ways because it combines cloud infrastructure, Software-as-a-Servi

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eMarketer Unveils Estimates for Native Ad Spending - eMarketer

Last updated: 09/18/2018

Offering its first estimate of the size of the native advertising market, eMarketer said spending on native digital display ads will make up more than half of all digital display a

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Interview with Ann Handley | FreshGigs

Last updated: 09/17/2018

Ann Handley was recognized by Forbes as the most influential woman in Social Media and listed by ForbesWomen as one of the top 20 women bloggers. The world’s first Chief Content

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18 places to learn critical skills that will change your life

Last updated: 09/17/2018

We tend to think of learning a new skill or "going back to school" as something you'd do when looking to change careers, or to upgrade within your current one. But lifelong learni

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How to Get Your Social Media Budget Approved

Last updated: 09/15/2018

Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have no budget to implement? An idea is only an idea if you don’t

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Majority of marketers “not confident they’ve sussed mobile” | Netimperative - latest digital marketing news

Last updated: 09/15/2018

The majority of marketers admit they haven’t got to grips with how to adequately tap into the way people use mobiles today, according to a new report. The study, from the Mobile

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Here Are 7 Intriguing Digital Marketing Stats From This Week

Last updated: 09/14/2018

South by Southwest Interactive is just behind us, and that’s one of the reasons it’s been a good week for online marketing data. Check out seven stats that grabbed our attentio

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Aprimo Acquires ADAM Software to Enhance its DAM Strength

Last updated: 09/13/2018

Aprimo, which last year reclaimed its brand identity after five years of ownership by Teradata, today addressed gaps in its marketing suite by acquiring ADAM Software, a digital as

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5 Digital Marketing Tools Essential for Daily Use

Last updated: 09/12/2018

The world of digital marketing is gigantic as it incorporates so many online tasks. That said, you can only imagine that the world of digital marketing tools is downright enormous

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How to Scrape SERPs to Optimize for Search Intent

Last updated: 09/12/2018

Google will never explicitly tell us the specifics of the “more than 200 signals” their algorithm uses to rank a page. Other than implementing what is commonly referred to as

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