Articles about digital marketing


Three Digital Marketing Initiatives That Will Complement Your SEO Plan | Successful SEO Strategy

Last updated: 09/27/2018

There’s no denying the importance and power of SEO in a digital marketing campaign, but it takes time to generate the response, results, and value that these strategies have prov

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LinkedIn Releases Auto-Populating Lead Gen Forms for Mobile

Last updated: 09/27/2018

LinkedIn introduced a tool today designed to generate quality leads on mobile by avoiding the fat finger syndrome so common on smartphones. The Mountain View, Calif.-based profess

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Live video has become the creative canvas for digital marketers

Last updated: 09/26/2018

Digital marketing has become a world where data often overruns the creative process. A/B (or even A/B/C/D) testing every element in a campaign sometimes becomes the obsession, rele

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Are you becoming an obsolete marketing professional?

Last updated: 09/25/2018

I have had the true pleasure and honor of teaching graduate-level classes at Rutgers University for more than six years now. I have taught thousands of students but last week, some

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Ankit Pandey of SEOEaze on Content Marketing and SEO Copywriting

Last updated: 09/25/2018

Ankit Pandey is the founder & CEO of Wisden Infotech, which runs multiple brands like SEOEaze, Wisden Writers, and more. He takes care of all strategy implementations and monitors

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Digital Media Struggles To Scale; Google Continues Work On Header Bidding | AdExchanger

Last updated: 09/24/2018

 today's AdExchanger.com news round-up... Want it by email? Sign-up here. Digital media has a scale problem. Only a handful of publishers, including BuzzFeed, Vice, Vox, Refiner

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Companies Not Even

Last updated: 09/23/2018

Less than half of marketing executives worldwide consider themselves “fairly prepared” to meet digitally disruptive competition, according to a survey of 1,042 executives condu

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5 Vendors Explain What Makes Their Digital Marketing Hub Unique

Last updated: 09/23/2018

5 Vendors Explain What Makes Their Digital Marketing Hub Unique CHANNEL: Digital Marketing Not all ducks — or digital marketing hubs — are identical. PHOTO: Jiří Zralý Leadi

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Marketing Day: Periscope analytics, Pinterest Propel & Cortana & Siri

Last updated: 09/22/2018

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Marketing automation struggles to reach its full pote

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Building Audience Trust In Digital Marketing

Last updated: 09/22/2018

Trust is one of the most foundational components within relationships and there is really no difference when it comes to digital marketing and brand content. If you don’t trust a

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