Articles about digital marketing


7 Ways to Use Instagram Video for Business

Last updated: 01/18/2018

Wondering how to create Instagram videos that will resonate with your audience? In this article, you’ll discover seven ways to use Instagram video to enhance your stories and ti

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3 ways to kick-start your SEO in 2018

Last updated: 01/17/2018

It’s that time of year where we make our resolutions, promise to be better people and try to start the year fresh. It’s also the time of year where people like me put out “wa

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How to Use Instagram Story Highlights for Business

Last updated: 01/17/2018

Do you want more value from your Instagram stories? Interested in repurposing stories content on your Instagram profile? Instagram’s Highlights feature lets you combine multipl

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9 Antidotes to the Facebook Algorithm Squeeze | Baer Facts

Last updated: 01/16/2018

The Facebook algorithm is changing again, and it’s bad news for brands who want to show up in the news feed. In a recent, inscrutable, Kremlin-esque press release, Mark Zuckerbe

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Facebook's News Feed Will Once Again Focus on Friends and Family

Last updated: 01/13/2018

Facebook announced yesterday that it will be overhauling its News Feed that will once again shift the type of content users see first, and most often. According to the official st

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Best practices for qualifying your link opportunities

Last updated: 01/10/2018

Links are an essential part of the internet. In the early days of the web, links were not seen as “ranking signals” but as relevant connections and partnerships between sites.

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2018: Year of the Influencer or year of the influencer marketing implosion?

Last updated: 01/09/2018

Get the most important digital marketing news each day. 2018: Year of the Influencer or year of the influencer marketing implosion? Influencer marketing has become very popular as

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3 Easy Ways to Create Instagram Ads

Last updated: 01/09/2018

In this article, you’ll discover three easy ways to create Instagram ads. If you have an Instagram business account, you can create promotions with the Instagram app to boost th

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Report: Amazon in discussions with consumer brands about ads on Alexa

Last updated: 01/03/2018

According to a report on CNBC, Amazon is in talks with several large consumer product companies, such as Procter & Gamble, about advertising and sponsorship opportunities through

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SMART goals for SEO

Last updated: 12/30/2017

As 2017 comes to a close, many SEOs will be looking forward and setting some goals for their campaigns in 2018. In this post, I am going to take a look at the SMART goals methodolo

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