Articles about advertising


Wieden & Kennedy and KFC win Campaign of the Year at Ad Age's A-List & Creativity Awards

Last updated: 04/23/2018

Wieden & Kennedy took home top honors at Ad Age's A-List & Creativity Awards Gala on Thursday night, which was held at Cipriani Wall Street in Manhattan. The longtime creative pow

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Marketing 101: What is website usability? | MarketingSherpa Blog

Last updated: 04/20/2018

Marketing has a language all its own. This is our latest in a series of posts aimed at helping new marketers learn that language. What term do you find yourself explaining most oft

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Facebook confronts class action lawsuit on behalf of 70M users - Marketing Land

Last updated: 04/13/2018

Yesterday, Facebook CEO Mark Zuckerberg testified for more than five hours before a joint hearing of the Senate Judiciary and Commerce Committees. At times awkward and at times bor

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AppNexus gives up MRC accreditations - Marketing Land

Last updated: 04/11/2018

The Media Ratings Council (MRC) has revoked AppNexus’s accreditations. The ad technology platform has also withdrawn from the accreditation process as of March. The accreditatio

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7 Times Advertising Found Its Funny Side

Last updated: 04/10/2018

Every now and then the industry starts to wonder if it's lost its sense of humour. Has it all become too serious? Are we being just a bit too earnest? But then another Pencil-winni

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Bill Maher says David Hogg is

Last updated: 04/09/2018

HBO host Bill Maher accused Parkland shooting survivor David Hogg of “bullying” Fox News anchor Laura Ingraham for the advertising boycott of her primetime program. Maher said

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How People Feel After Using the Top Social Networks

Last updated: 04/07/2018

Does using social media make people have a better or worse outlook on life? Do users think social networks accurately depict their lives? Are there differences in how people feel a

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Who wore it best? Take your pick of Zuckerberg-as-Gulliver covers

Last updated: 04/05/2018

Citizens of Lilliput, unite! We must subdue the evil Gulliver—er, Zuckerberg! Variety's just-released cover story doesn't exactly say that, but that's the subtext of the trade m

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5 Steps to Get the Most Out of AI In Search Advertising

Last updated: 04/05/2018

Artificial intelligence, or AI, has been a top buzzword over the last year. In fact, AI was even named the “Marketing Word of the Year” in 2017 by the Association of National

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Social media ad spend to overtake TV's in spite of Facebook woes

Last updated: 04/03/2018

More money will be spent advertising on social media networks than on the entire TV ad market within two years, according to a new report. The report predicts that Mark Zuckerberg

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